• Launched in Spain

    Introducing Carterwood Analytics - España

    Explore essential elderly care home market data, all in one place. Save time assessing opportunities and make faster, more informed decisions.

  • New Report: The Changing Shape of UK Specialist Care

    Our latest report explores the trends shaping the specialist care sector and highlights why robust data and market intelligence are becoming increasingly important.

  • Exploring data from over 9,000 elderly care homes

    2025 Self-funded fee and trading performance review

    Read our detailed regional analysis, unpick consumer insight from Lottie, and take a closer look at how self-funded fees and costs have evolved in Great Britain over the last six years.

Improve decision making with Carterwood

Amanda and Ben in a co-founder chat

We analyse markets in health and social care to help clients make better decisions.

We are dedicated to providing tailored advice and data insight into elderly care homes and retirement living.

Innovative and market-leading, our advice redefines the role of the traditional consultant by incorporating high-quality data with expert sector-specialist knowledge.

Working in partnership with our clients, we inform and underpin major strategic decisions and performance improvements.

More about us Get in touch Read our latest news
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We analyse markets in health and social care to help clients make better decisions


Our values

  • Do it right
  • Never stand still
  • Be brave
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What makes us unique

  • Sector specialism
  • Data quality
  • Innovation
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