About us

Health & Social Care market experts

Visiting over 1,000 Health & Social Care services per annum and acting for 75% of the top 20 Care Home group operators, we live and breathe data and analysis for Care Homes, Older People’s Housing and Specialist Care. Our commercially focused team is one of the largest dedicated to Health & Social care, and we are the only dedicated practice that is regulated by the RICS.

As we pioneer new products and undertake unique research projects to help improve decision making, we are driven by three core values: to ‘be innovative’, to ‘dare to be different’ and to ‘work hard and have fun’. Developed with our team, these values really sum up who we are, and the totally different mindset we adopt.

We’re proud to have picked up many awards since 2008. These not only reflect what we do, but how we do it too.

As well as establishing long-term partnerships with our clients, we work with and support several industry partners to share our knowledge and forge new relationships. These include Care England, the National Care Forum, ARCO and Housing LIN.

  • Client service is clearly a key value to Carterwood and their responsive service delivery is particularly impressive. The team are approachable and down to earth, always achieving deadlines and retaining a sense of humour

    Octopus Healthcare

    Mike Adams, chairman

  • Carterwood shares Castleoak’s values and actively seeks solutions to problems with a very can-do attitude. The team has a great deal of integrity and goes the extra mile to deliver a service of the highest standard.


    Melville Knight, former CEO

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